Madhukar Kamath chairman audit bureau of circulations

Madhukar Kamath

Madhukar Kamath, has been 

elected as chairman of 

Audit Bureau of Circulations 

(ABC) for year 2019-2020. 

He has more than 4 decades of 

experience in advertising and 

marketing services. He is the 

chairman emeritus of advertising 

firm DDB Mudra group.

Madhukar Kamath has also been 

president of Advertising Agencies 

Association of India (AAAI), chairman of The Advertising 

Standards Council of India (ASCI) and chairman of Mudra 

Foundation. He also helped Omnicom acquire Mudra 

Group and integrate it into DDB Worldwide Network. He 

has served as chairman and mentor of brand consultancy 

Interbrand and has led several industry bodies. 

Audit Bureau of Circulations (ABC) of India is a not for 

profit circulation-auditing organisation. It is responsible 

for certifying and auditing the circulations of major 

publications, primarily of newspapers and magazines in 

India. It is a voluntary organisation, founded in 1948. It 

is private entity operating in different 

parts of the world. ABC’s services such as 

certificates of circulation are being availed 

by advertisers, publishers, advertising 

agencies and organisations connected with 

print media advertising.